· The first option is to have freebies available on your website. If you are trying to promote your product or business, offering a freebie is a great way of attracting potential customers to your site. Your potential customer will appreciate your thoughtfulness and you will already be on good terms with them even before they buy from your website. If you have an online business, you can consider offering a free e-course, a free e-book, a free newsletter, or even free trial period software. The further you want to stand out then the more unique your free offer should be.
· Next make sure you website is full of content or products that you have become an expert on. You may not have a lot of knowledge about a particular product at first but it is important to the survival of your business that you gain as much knowledge as quickly as possible. Knowledge is king and will greatly increase your effect on marketing efforts. People are more likely to buy from experts. Publishing articles on a particular subject relevant to your site will greatly increase your standing
· Third is you should make your site is attractive to search engines. The two best to submit to are Google and Yahoo. If you want heavy traffic, you need to have your website ranked high on the search engines.
· Lastly exhaust all the avenues of traffic to your site. If you want to succeed with an Internet home based business then this is the most important part. You don’t just have to stick to online marketing. Explore all offline methods such as television, radio, newspapers, etc. Make sure you cover every possible avenue that can bring traffic to your website.
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